Cash from Brussels

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Each year the Italians pay taxes even to give about 13 billion euro to the European Community. This money finishes up in a common fund. About 8 or 9 billion returns to Italy. Thatís called help from the European Community, but itís our money. That escapes from any control by the government. The one signing for the destination of the funds is an unknown official in Brussels. The billions destined for works that are usually not brought to fruition or are useless or not even spent (but pocketed). The euros returning finish up on the whole in Campania, in Calabria, in Sicily. But the people of Campania, of Calabria, or of Sicily donít see the positive effects. This flow of uncontrolled money feeds criminality, the undergrowth of politics, the exchange votes. And all in the light of day, but itís all hidden. Like the best traditions of our country. Once upon a time, there was the ďCassa del MezzogiornoĒ, today there is the ďCassa di BruxellesĒ {Brussels Cash}. The blog, as soon as it can, will give an account of the spending and will publish it. The Italians need to know where their taxes go, who spends the money and what itís used for. The Internet has exactly this function.

ĒIím an American, from Apulia. Iím in advertising and Iím outraged. Thatís why I will never participate any more in the Italian public competitions for communications.
These are the facts: on 14 December 2007, the Region of Apulia published a competition announcement for the communication and promotion of its territory in Italy and in the world. The money offered is not a mean amount. 7 million euro! And as it is money from the European Community, it has all to be spent, as is very clear in the competition announcement, in the two years 2007 to 2008.
And already here, I who am American, perhaps naÔve and perhaps an idealist, identify the first anomaly. Where I live, if someone receives public financing and they say that he has to spend it in a certain way, he does it. It would be as if my doctor tells me that in order to get better from my illness I have to take a certain medicine for two years, and I decide to take the medicine only in the second year but two at a time.
I have an advertising agency in New York and one in Italy and lots of agencies belonging to our group in the main countries of Europe. I am an American citizen and Iím an Italian resident. My family has its origins in Apulia. I know, respect and love Apulia. How could I not have participated in this tender? So, together with my partners and with the agencies of our international system, we set to work: strategies, creativity, numbers, ideas and documents. So much paper, hundreds of sheets, millions of sheets!
On 11 February 2008 the tender period closed and 7 companies apart from us, present their proposals. Iím thinking, may the best one win. And here is the second anomaly. I discover that in the competition there are not just advertising and communications agencies, but also groups of publishers and TV networks from Apulia. Strange, isnít it? Where I come from, communications are done by communications agencies. Itís as though to promote the sale of my ice creams in the bars of the whole world, I ask the bar under my apartment to create the campaign. But letís get to the third anomaly. Itís February. Summer is getting closer and the proposals sleep in the drawers of the Region, under a warm layer of dust. The months slip by and my astonishment grows. How is it possible, I ask from New York to my colleagues in Italy. They lost last season, they wouldnít want to lose this one as well? Yes. They want to lose this one too.
Today, 20 July 2008, the contract to promote Apulia in the two years 2007 Ė 2008 has not yet been assigned. After the opening of the final envelopes, the classification causes some perplexity and strange shadows hover over the certainty of its assigning. And guess who is in top position? ďThe bar under my apartmentĒ To say, without giving offence, the local company.
I donít know whether it will be made official the allocation of the budget, but I know that to spend 7 million euro in TV advertising, press releases, radio advertising, flyers and brochures, all in a handful of weeks at the end of the year is an offence to common sense. And for what then? To attract to Apulia skiers and those in all the world who love winter sports?
Here are my conclusions: I participated knowing that I could win. But also putting into the calculations that I could lose. We have not lost. Itís worse. We were excluded for a vice of form. We were about to appeal because our lawyer said that the reasons for our exclusion do not exist. I have stopped everything and I have decided to write this letter. I am not interested in being an accomplice in this waste of money. I am interested in denouncing it. I am doing it as an outraged American publicist, as a proud Italian resident, as an injured person from Apulia. And I am asking why does no one make his voice heard? Does the European Community have nothing to say when it sees how its money is used? And does the Italian association of advertisers not feel the need to defend their professionalism? I know that when I open the American newspapers I will see advertising about other regions of Italy. And I also know that the next time I land at Fiumicino, Romeís airport I will see massive advertisement for Sicily, Tuscany etc. And I will laugh when I arrive at Bari Palese and as always, there will be big posters promoting tourism in Apulia. As usual the money will be well spent! OK. Itís said and itís done. I accept the responsibility for my gesture. And I send good wishes to the TV networks and to the publishing houses who united together in a temporary association of companies, will see themselves being allocated the contract. Waiting for them, there are a handful of weeks of hard work! To produce the campaign and to broadcast it on their networks. So at least the people of Apulia next year will choose to go on holiday in Apulia.Ē Paul Cappelli
Founder and President The Ad Store International, New York

Posted by Beppe Grillo at 08:46 PM in | Comments (9)
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A short note to Paul Cappelli.I have been based in England for the past 40+years. I have been in the travel and tourism Industry for 40 years and, running a worldwide operation, had to deal with Italy. It may not make you feel better but, believe me, all the Regios behave as badly as Apulia. Even my beloved Venice.
You want to take a look at how Italy works? look at Alitalia!!! the inmates have taken over the asylum.
Me?, I visit happily as a tourist.
Best wishes

Posted by: angelo carraro | August 13, 2008 06:00 PM


In pochissime parole per chiarire i miei due commenti gia' fatti.
L'Europa Unita e' l'unica speranza dell'Europa intera inclusa l'Italia.
Non si vive di solo pane ma occorre anche Storia, Partecipazione, Importanza a livello mondiale e Gloria. il Calcio e gli Sports sono cazzate illusorie che alla Civilta' danno poco peso.
Vi sono in Europa nazioni ancora piu' bisognose della Bassa Italia, a parte il fatto che la poverta' nel Sud e' auto inflitta. Riducete le nascite e ritornate a lavorare piu' sodo. Eliminate la corruzione, le discriminazioni, i favoritismi, i nepotismi, e i monopolii mafiosi. Etc., etc.
Quindi, se l'Italia e' nell'Europa deve non solo pretendere aiuti ma anche darli. Quindi Beppe Grillo e' veramente il Grillo di Pinocchio. Lanciategli una martellata.
Riducete drasticamente la marea di deputati e i loro privilegi esagerati quasi ereditarii che costano piu' di una Monarchia. Guardate all'Australia e al piccolo Parlamento e Camera del Senato che governa un intero Continente. Imparate da coloro che sono meglio di voi e smettetela di dire cazzate e di credervi superiori. No non siete ne' di razza ne' di cultura Romana.

Posted by: Attilio Louis Ferreri | August 6, 2008 10:00 AM


Secondo me, l'Italia dovrebbe cercare di diventare una federazione di tre Stati-:
(1) Piemonte, Sardegna, Lombardia, le Venezie.
(2) Liguria, Regio-Emilia, Ravenna, Marche, Toscana, Umbria.
(3) Lazio, giu' fino alla Sicilia.
O un simile arrangiamento.
Il Meridione deve essere obbligato a essere piu' responsabile e a ricevere sovvenzioni solo in base a risultati, e promesse di riforma effettuate, senza " tiraa aaa campaa fino a quando Milano paga le spese", eliminando il presente sistema che automaticamente vede la Lombardia obbligata da Roma ( le mafie siciliane, calabresi, pugliesi, sardegnole, e napoletane)a sovvenzionare senza soddisfazione alcuna i "culatoni" del Sud, i senza-sangue-in-faccia. Come si spiega che Milano, che praticamente mantiene tutta l'Italia, deve accontentarsi con l'aereoporto della Malpensa nel quale un pilota rischia ogni atterraggio che deve compiere come se stesse pilotando un aereo da caccia e piombare quasi come un sasso verticalmente dato che questo aereoporto e' nel mezzo di un centro abitato? Senza parlare del Radar che e' antiquato se e quando funziona? Perche' un uomo d'affari che viene dall'Estero deve prima andare a Roma per poi andare a Milano? Persino i carrelli porta-bagagli della Malpensa mancano del freno che quelli del Leonardo possiedono. Ma cosa sono queste meschinita' effeminate, sabotaggi infantili ed insensati, queste cazzate nelle quali i maligni suddisti al Governo indulgono? Senza parlare dell'Indulto che per me e' ancora pratica e parola misteriosissima e me ne frego se e' romana e latina. Io parlo e scrivo in Italiano, la lingua di Dante che civilizzo' l'Italia Barbara fino al 1914. E' inutile e da fanfaroni ipocriti piagnucolare regolari confessioni pubbliche sui Media ( Inclusi i filmati. Ricordo un film che narra dell'assassinio dei gentiluomini Falcone e Borsellino e di un Sacerdote in un villaggio della Sicilia che tende a bonificare tutto e nel quale la Mafia risulta come la vittima. Ma come si fa' ad avere una mentalita' e "faccia di tolla" simile e pretendere di essere civili?)per poi mantenere tutto come e'. Questo della confessione fasulla e' diventato un VIZIO NAZIONALE prettamente Italiano che il Cattolicesimo abusato ha dato agli Italiani.
I Mafiosi confessano, i Parlamentari confessano, i Tangentalisti confessano, Beppe Grillo denuncia e confessa, tutti si confessano e tutto ritorna come prima, piu' di prima. " Come prima piu' di prima t'amero', per la Vita la mia Vita ti daro'.................
Ma sti' coglioni di Leghisti Lombardi che caazzo stanno facendo incluso Bossi, quel venduto, con quel grugno da imbecille con il sigaro all'americana?
Auto-flagellatevi oh Italiani et riformatevi se no, vi ritroverete un giorno come schiavi nelle miniere Cinesi o Mussulmane. Non sabotate voi stessi, il vostro futuro e quello dei vostri figli cosi'come state facendo, a partire dall'Italia e l'unica vostra speranza che e' l'Unione Europea. Certo che occorrono dei sacrifizii, ma i Cinesi si sacrificano per il futuro, perche' non noi?
Militarmente non ci si puo'aspettare che i Tedeschi e gli Inglesi soltanto difendano l'Europa. L'Europa puo' fare benissimo senza un peso morto come e' ora l'Italia e usarla, se decidesse di non difendersi ( non vi e' in generale spirito combattivo o di auto sacrificio ) come un campo per l'annientamento di un nemico che sia sbarcato sulle sue sponde. Potrei citare un Articolo sull'Espresso che pateticamente e vergognosamente svela la mentalita' dei Quadri di Comando delle Forze Armate Italiane. Una delle alternative considerate e' di chiedere al Vaticano di mettere tutte le forze italiane alla difesa della Chiesa esonerandole da un ingaggiamento, diciamo nei Balcani. Come delle Guardie Svizzere insomma.
La Storia Militare dell'Italia dopo il 1914 si ripeterebbe? Ma chi puo' avere fiducia di un Italiano? Vergogna!
Ma dove e' andata a finire la gloria dei nostri antichi guerrieri?
Nelle Lasagne, tra le gambe delle donne.
Destati oh Italia, che ti sei rimessa a dormire e a scoreggiare come non prima e non mai. Incominciamo la Riforma ridistribuendo i Mafiosi sui confini dell'Italia obbligandoli a lavorare seriamente ( vietando loro per una generazione la fondazione di imprese commerciali)e rimpiazzandoli nel Sud con gente del Nord. Una emigrazione al contrario per l'amore della Reciprocita'. Come si spiega che gente del Nord non osa andare al Sud dove i locali controllano e vietano tutto ai non locali? Reciprocita'
E' vero Patriota soltanto chi urla la VERITA' e scanna i Mafiosi che cercano di silenziarla.
Ciaoooooooooooooooooooooooooooooooooooooooooooo!

Posted by: Attilio Louis Ferreri | August 6, 2008 05:10 AM


it is easy to see that the world economy will be run by those wishing to exist on a planetary float of spending "wisely" to promote those that are in the know....what that means is that we are all here to keep them aloft in the luxuries of a lifestyle of oppulance and disgust whilst we are suffering in the piles of trash that they see us as....the money is kept in the vicinity of a close-nit community...what is it to be accepted?...do you have to join the facists to be allowed party to the hard earned cash that supported the community through blood sweat and tears off the backs of everyone....dare I use a common cliche...!
what seems to be happening from an Australian's point of view....that is not that aware of the politics of Italy..is the spending that is meant for the people actually goes back to those that are keeping the politicians in power....so the hand that takes from all..feeds the hands that support the greed...
makes out that the world is falling into a compromise of power...(if power is real..it is called respect!)...the global community will be kept like a secret lover..fraught with envy of those that are committed to the 'crimes' of keeping the 'rights' to govern...whilst we will end up as fodder for their desires....

if we allow this abuse to continue....slowly the power is taken away with apathy and rules that give the governing bodies absolute rule....where is the true mercy for the arrogance of the deaf dumb and blind...we must all stand up for the rights of ourselves and of others....but by seeing that those that are stripping our empowerment are only the deaf dumb and blind...we must be concerned for them....for they are not able to see life as it is....we are their teachers....we are the powerful ones...but not to use violence...as that is the same as the deaf dumb and blind...to show them how to love and to live .....that is the power and that is how to take our power back and make them powerless towards us all....!

Posted by: natasha elliott | August 6, 2008 04:56 AM


Non voglio sembrare anti-italiano, ma io sono per la verita'. Con il genio e la capacita' materiale e pratica degli italiani che discendono dal meglio che i Romani trovarono utile importare nell'Impero ( no gli Italiani non sono di cultura romana, ma rappresentano il miscuglio geniale degli schiavi di Roma che presero eventualmentre il sopravvento). Pur essendo geniale sto miscuglioeterogeneo,non ha capacita' a autodisciplinarsi e a governarsi. Ben governati (da una buona Monarchia) come all'estero, ove come emigranti, gli Italiani progrediscono materialmente seppur ulteriormente imbastardendosi. Se l'Italia fosse ben governate, le masse sono esse pure colpevolissime, non esisterebbe il pozzo nero (la fogna) senza fondo del Meridione, e le Mafie che sono una delle vergogne dell'Italia verrebbero crocifisse. E'ora di finirla,includendo Beppe Grillo, commediante, di piagnucolare per il Meridione. Vi sono i Balcani che hanno piu' e vero bisogno del Meridione e non vedo perche'l'Italia se fosse ben governata da gente con il sangue in faccia, invece che da ex-caprai e pecorai,non dovesse essere all'altezza di aiutare altri in Europa. Trovo quindi il discorso di Beppe fallace e sofistico all'estremo. Haiiii Italia, vituperio delle genti, nido e vivaio di Mafiosi! Riformati oh Italia, o vai all'Inferno con tutto il Vaticano. Dove sono i Patrioti Italiani del Risorgimento? La Repubblica imbelle e puttanesca ha tradito le promesse e gli ideali dei Risorgimentalisti che erano in ogni modo tutti del Nord.
Fatevi un Re e una Monarchia che vi insegni a rimettere un po' di sangue in faccia e cosa sia la Virtu' ed il Patriottismo, oh fanfaroni. Mi spiace dover esseere insultante ma ve lo meritate. Se siete esseri umani incassa6te pubblicate il mio commento e ripensate la vostra storia dal 1914.
Ciaooooooooooooooooooooooooooooooooooooooooooooo!

Posted by: Attilio Louis Ferreri | August 6, 2008 03:52 AM


NEVER TOO LATE , NEVER TOO LATE , NEVER TOO LATE , NEVER EVER TOO LATE !!!!!!!!!!!

Posted by: giuliana caporale | August 6, 2008 03:09 AM


NEVER TOO LATE ,NEVER TOO LATE ,NEVERTOO LATE,NEVER TOO LATE, NEVER EVER TOO LATE ,NEVER EVER TOO LATE !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Posted by: Giuliana Caporale | August 6, 2008 03:07 AM


It's nice to see the Beppe Grillo blog catching up to what is really happening in the EU. It has always been a scam carried out by confidence tricksters for confidence tricksters. The biggest scam ever!!! Why are so many people taken in by this charade?

Posted by: goodwinw | August 6, 2008 01:47 AM


Paul,
this is a comment to your outraged letter.
Unfortunately you are not saying anything new, this is "normal" in Italy and in many other countries. I am surprised that living in Italy, don't know for how long, you have never noticed or understood that this is the way it works!....why Italians don't do anything? Well, my own opinion is that it's too late, in general Italian are part of the system, sometimes active other times passive spectators. We didn't have the "Italian Revolution" as the French, so now we have to deal with it. Don't waiste your time in trying to run your business with your American background, be part of the system or bring your business somewherelse. I have a similar problem here in the States for different reasons....but every country comes with pros and cons. My ideal place would be: working in USA and leaving in Italy! Ciao Carlo

Posted by: Carlo Biondolillo | August 5, 2008 09:33 PM


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